Changing attitudes

After rediscovering a species of hornbill thought to be extinct in Thailand’s ravaged rainforests, microbiologist Pilai Poonswad set about turning former poachers and illegal loggers into protectors of these glorious birds and their precarious habitat.

"I convinced them to turn their forest knowledge into skills as research assistants and eco-tour guides.

Her 1997 plan for city families to “adopt” hornbill nests to fund the work has brought about remarkable changes in community attitudes towards conservation. For her unstinting dedication to hornbills worldwide, particularly in southern Thailand, Professor Poonswad is today revered as the “Great mother of the Hornbills”.

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Pilai Poonswad

Rescuing Thailand’s natural world

Along with Rolex Laureate Pisit Charnsnoh, Pilai Poonswad is developing an ambitious plan to rescue the natural world from the onslaught of unsustainable development

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Pilai Poonswad

Youthful enthusiasm to save Thailand’s hornbills

In southern Thailand, near the border with Malaysia, microbiologist Pilai Poonswad is pushing ahead with her wide-ranging campaign to protect the spectacular hornbills.

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